With more than 2 billion of monthly users, Facebook is one of the most powerful tools you have to get more bookings for your surf camp or surf school. Most likely your surf camp or surf house is already on Facebook, however, are you on Facebook on the right way?
You may have a presence on Facebook in different ways. Two of the most common options are Profiles and Pages.
Facebook has design Profiles for individuals to share and show our personalities, interests and our lives with our Facebook friends. It’s not allowed by Facebook to own a profile for a businesses or companies. If Facebook finds out (and they will), they will cancel your Profile and therefore you will lose all your surfer friends and surf camp/house clients.
Why should you move to Pages? Facebook created Pages to promote businesses and companies. With a Facebook Page, you can offer your products and services to your surfer's fans. Facebook Pages give visibility to your surf camp or surf house even if the visitor to your Facebook Page is not a Facebook member or your friend. Surfers from all over the world can see what you offer.
If you are still promoting your surf camp or surf house with a Facebook Profile, migrate it to a Facebook Page now and keep growing your bookings and business with surfers worldwide!